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ROLE: SOCIAL COMMUNITY INTERN (HYBRID, OFFICE IN YUCCA VALLEY CA)

ABOUT THE COMPANY:


Hija De Tu Madre is a Latina Lifestyle brand. We design apparel and accessories that celebrate the beauty of being Latina. Hija De Tu Madre is for the girl that takes her culture everywhere.

Hija De Tu Madre is founded by Patty Delgado. The daughter of two Mexican immigrants, Delgado has always had a hunger for culture, community and authentic representation. So in 2016, at age 25, with only $500 and a mission to make fashion more inclusive of the modern Latina experience, Delgado launched Hija De Tu Madre.

The Forbes 30 under 30 designer, is committed to incorporating her multicultural identity in every product she creates.


ABOUT THE COMPANY


Hija De Tu Madre is a Latina Lifestyle brand. We design apparel and accessories that celebrate the beauty of being Latina. Hija De Tu Madre is for the girl that takes her culture everywhere.

Hija De Tu Madre is founded by Patty Delgado

The daughter of two Mexican immigrants, Delgado has always had a hunger for culture, community and authentic representation. So in 2016, at age 25, with only $500 and a mission to make fashion more inclusive of the modern Latina experience, Delgado launched Hija De Tu Madre.

The Forbes 30 under 30 designer, is committed to incorporating her multicultural identity in every product she creates.


THE ROLE

The Social & Community Intern is a hybrid creative + strategy role designed for someone who lives and breathes social media, fashion, and Latino culture.

This is a paid, hands-on internship for someone ready to operate at a junior professional level, take real ownership, and grow alongside a small but mighty team. You’ll be deeply involved in content creation, community management, trend spotting, and social strategy—learning how to push a lifestyle brand forward through culture-first marketing.


THE GOAL OF THIS ROLE

The Social & Community Intern exists to:

1. Be our community’s internet bestie,  the trusted, relatable voice our followers laugh with, engage with, and stay loyal to.

2. Identify and act on cultural moments, trends, and rising creators that will move the brand forward.

3. Support brand growth through content creation, creator relationships, and community-led social strategy.


THE RIGHT CANDIDATE WILL:

• Have experience creating content for TikTok and other social platforms.

• Feel comfortable both 
in front of and behind the camera (talking to camera, light video editing, light photography).

• Have a strong pulse on Latino culture, fashion, and internet trends.

• Be highly organized and detail-oriented, able to manage content calendars, assets, and processes.

• Proactively identify and take advantage of social media opportunities (trends, creators, giveaways, cultural moments).

• Be a self-starter who takes direction well and executes independently.

• Be excited to learn, grow, and take on increasing responsibility over time.


MAIN RESPONSIBILITIES


1. SOCIAL STRATEGY & ANALYTICS (Learn + Apply)

• Assist with managing all social media channels, primarily TikTok, Instagram, and Pinterest.

• Analyze social performance from both a business and community perspective to understand what resonates and why.

• Share content ideas, recommendations, and pivots based on data and audience behavior.

• Identify relevant social trends and cultural moments the brand should engage in.

• Help build and maintain a living social media calendar aligned with marketing priorities.

2. COMMUNITY MANAGEMENT (Daily Ownership)

• Engage with our community across all platforms: comments, DMs, mentions, tags, shares. No interaction goes unnoticed.

• Build genuine relationships with followers while encouraging growth and engagement.

• Help manage our database of aligned creators, influencers, and partners for gifting and collaborations.

• Pitch new creator relationships and lead online conversations rooted in brand values.


3. CONTENT & CREATIVE (Hands-On)


• Create short-form content aligned with brand POV, campaigns, and goals.

• Repurpose existing content into new, engaging formats.

• Identify creators to support marketing campaigns with digital assets.

• Assist during major brand photoshoots and help lead or direct creator content shoots as needed.


WHAT YOU’LL LEARN


• How a lifestyle brand grows community through social media.

• Social media strategy from a business and growth perspective.

• Creator partnerships, influencer gifting, and relationship management.

• How to turn cultural moments into meaningful brand engagement.


RATE, COMMITMENT & LOCATION


Rate:
 $20/hour

Hours:
 20 hours per week (with potential to increase)

Role Type:
 Paid Internship (Junior-Level, Growth Track)

Location:
 Hybrid positon, primarily remote, with 1–2 days per week onsite at our Yucca Valley CA office

Travel:
 Occasional travel for events and shoots

Commitment:
 3 months, with opportunity to extend or transition into a longer-term role


BENEFITS


• Phone & Laptop provided

• Direct mentorship from founder

• Portfolio-building, real-world experience

• Opportunity for long-term growth based on performance

Do you match what we're looking for? Apply here: